Submitted by: The Two Sides Team 09/01/2018
We have a bounty of resources available to help you promote all the great reasons to Love Paper. Kick-start your 2018 communications calendar with these fantastic tools.
Love Paper Mini Videos
Our new video series features oodles of great #PaperFacts and form part of our wider "Love Paper" consumer awareness campaign (already reaching 30m people in the UK alone!). These 25-second videos are perfect for social media.
Members of Two Sides can request the MP4 files and can even co-brand the videos! Please contact us to find out more.
Myths and Facts Booklet
The Myths and Facts booklet is one of the key resources of the Two Sides campaign. The 24-page booklet addresses popular Myths about print and paper and dispels those Myths with verifiable Facts.
Members of Two Sides can also personalise the Myths and Facts booklet. By adding your company’s logo to the front cover, and corporate images and text to the inside cover, these personalised booklets can be a valuable tool to share with customers, staff and stakeholders.
To request printed booklets, or for more information about personalising, please contact us.
Myths and Facts Graphics
These graphics highlight some of the key facts from the Myths and Facts booklet are great for sharing on social media.
Love Paper Posters
The posters are great for sticking around the office, particularly around the printer areas.
Research Findings Graphics
In Autumn last year, we published our widest-ranging report to date, exploring the results of an international survey of over 10,700 consumers.
The findings found consumers around the globe have a passion for print when it comes to reading and still highly value their right to choose print as a communications method from their service providers. There was also clear signs of digital fatigue and concern about the overuse of electronic products - this was particularly the case with the younger respondents.
These popular graphics highlight some of the key findings from the research.
"Go Green - Go Paperless” and “Save Paper, Save Trees” are common messages seen these days, as organisations encourage their customers to switch to electronic transactions and communications. But are these appeals based on fact?
This video helps explains our Anti-Greenwash campaign.
Help bust the myths about print and paper and share these resources far and wide!
If you're not already, give us a follow us on Twitter - @TwoSidesUK - and be sure to use the hashtags #LovePaper and #PaperFacts